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| Seiko PremierSeiko Premier was launched in 2001 and has been hugely successful worldwide.
Its unique design embodies surprising but harmonized combinations of materials, ideas and finishes. This "attraction of opposites" also characterizes this year's new models in the Seiko Premier collection. While a glance at the hands and numerals confirms the Premier pedigree, radical shapes underline the new collection's visual impact and originality. The flattened square of the gents' watch and the elegant elongation of the ladies' dial contribute to a strong dress appeal, and both models share a satisfyingly smooth integration of case and bracelet, while the large pinstripe-cut numerals in gold are sure to draw the attention of many women. The gold variants reflect contemporary style requirements. At the same time as consolidating the Seiko Premier collection, these remarkable watches also explore fresh directions in design diversity.
The Premier collection was strengthened with the addition of new styles for both men and women, all designed to cement Premier's position as SEIKO's leading dress watch.
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